Monday, January 10, 2011

Making Money From the Internet

Business cycles and the essence of long-run economic growth are distinct issues. Preventing recessions is not the key to growth, as these are regrettable but unavoidable companions to an economy directed by a capital allocation process that is susceptible to systematic failure. Preventing the last failure is pretty irrelevant, because the next systematic failure will be different. Last I checked, only the US government is offering low-down payment loans, and no one offers no-documentation loans, so our government is not really helping here. As for creating growth via something new, if centralized governments could do that, the Soviet Union would still be around.


That decentralized, self-interested, people can collectively make such large errors seems irrational or corrupt to many, but they should remember that growing economies require people to be making things better, which means, new ways of doing things. New ideas are often wrong. Economics has gone onto intellectual cul-de-sacs many times (socialism, Keynesian macro models, input-output models, Hilbert spaces in finance, Arbitrage Pricing Theory, Kalman-filter macroeconomic models, etc.). Other scientific disciplines have their own mistakes, and political mistakes--stupid wars--are also common. These are rarely conspiracies, but rather, smart people making mistakes because the ideas that are true, important, and new, are really hard to discern, and tempting ones are alluring when lots of other seemingly successful people are doing it.


My Batesian Mimicry Theory posits that recessions happen because certain activities become full of mimics, entrepreneurs without any real alpha who got money from investors looking in their rear-view window of what worked and focusing on correlated but insufficient statistics. For example, people assumed a nationally diversified housing prices would not fall significantly in nominal terms, because they had not for generations; people assumed anything related to the internet would make them rich in the internet bubble, conglomerates would be robust to recession in 1970, that the 'nifty fifty' top US companies had Galbraithian power to withstand recessions in 1973, that cotton prices would not fall in 1837, etc.


As in ecological niches, there is no stable equilibrium with when mimics arise to gain the advantages of those with a real, unique and costly, comparative advantage. Every so often there are too many mimic Viceroy butterflies, not enough real poisonous Monarch ones, and a massive cataclysm occurs as predators ignore the unpleasant after-effects and start chomping on all of them. The Viceroy population grows until this devastating event occurs, a species recession. Next time, it won't happen in butterflies, but rather, among frogs or snakes. They key is, some ecological niche is always heading towards its own Mayan collapse (distinct from the 2012 Mayan apocolypse).


The key to wealth creation is doing less with more--destroying jobs at the micro level and creating jobs at the macro level by reallocating capital and labor to more valuable pursuits. The computer got rid of things from typesetters, secretaries, to engineers working with slide-rules, but these people didn't stay unemployed, they did something else, making the economic pie bigger. This is antithetical to government and unions who think creating a permanent 'job' creates productivity--stability at the micro level and stagnation at the macro level. Wealth is created by having decentralized decision-makers focused on simple goal of making money, which means, they oversee transactions where revenues collected are greater than expenses paid. If externalities are properly priced (I know, most liberal think this never happens), this implies value is created. The continual improvements in method (ie, productivity, wealth creation) merely maintain profits in a competitive environment; to do nothing would see their profits eaten away by competitors would could easily copy what they did and just undercut their prices.


The key to this is having managers who keep their workers focused. A good example is a story I heard second-hand about a football player for Minnesota Vikings in the 1970s. Coach Bud Grant called this marginal player into a meeting, and said, 'Here's what I need you to do...'. The player, an articulate fellow quite confident in himself, interrupted with an explanation of why he wasn't doing better and suggestions about how to correct it, mainly focused what others were doing wrong. Grant cut him off: 'You don't understand. This isn't a negotiation. Do what I'm telling you, and you have a role here. Otherwise, you don't.' Hierarchies only work well when people have clearly defined goals, and managers who manage their direct reports singlemindedly.


Private firms can do this much more quickly and often than government, and are rewarded with investment and retained earnings to the degree they do it well. When the government wants to do something, like build a light-rail system, it instead satisfies all its stakeholders who have no financial downside, only veto power, and so the cost/benefit calculus is almost irrelevant. The probability that benefits will outweigh costs when not prioritized is negligible, as highlighted by the fact that companies have to work very hard to make this positive when all those other considerations are ignored.


Thus, Minneapolis's light rail, at the cost of $1.1B for 12 miles of track, takes me longer to go downtown than a car because it stops 19 times at places no one wants to go because these 'hubs' were then sold as development opportunities, and an unusual number of ex-city councilmen are part owners of coffee shops and stores near these stops. Ridership does not even cover their marginal costs. It could have worked if they had an express train that went non-stop from end to end, but doesn't because it was not designed with the goal of making money, only the hope.


Good companies like Facebook, Apple and Google, have this sense of really understanding their users. Lots of simple things that making going to their sites and getting what you want. Their inferior competitors are relatively ugly, cluttered, and clunky. These generally weren't genius ideas like the ideas needed to create the first transistor, or Cantor's diagonal argument, in that there competitors had similar raw competence in these field, but it did take people looking to do things better than others, and decisive people who could empathize with their customers created really great things.


Robin Hanson had a neat article about the Myth of Creativity, where he criticizes Richard Florida's vision of bohemian lead productivity:



This is a Star Wars vision of innovation: "Feel the force, Luke; let go of your conscious self and act on instinct." And it is just as much a fantasy as that celluloid serial. Innovation is no more about releasing your inner bohemian than it is about holding hands, singing Kumbaya, and believing in innovation.


In truth, we don't need more suggestion boxes or more street mimes to fill people with a spirit of creativity. We instead need to better manage the flood of ideas we already have and to reward managers for actually executing them.



Sure, it's good to punish fraudsters, and be wary of the stupid ideas that were passed off as brilliant in the prior cycle (eg, Angelo Mozilo winning the American Banker's Lifetime Achievement Award in 2006, celebrated by politicians on the right and left, prized by Fannie Mae, and Harvard, is now an example of the 'unregulated predatory private sector'). But this is like learning not to put one's hand on a hot stove--good to know, but old news to most. Our priority at the top level should be to get out of the way, and so government should focus on its essential but limited perennial tasks as opposed to creating some new engine of growth. Leave that for the millions of people making sure millions of small changes are constantly made to daily procedures. Such changes do not require vision from politicians, subsidies, or tax breaks, but are rather the natural by product of people trying to make a buck. It's the standard Hayek/Friedman view of macroeconomics, and it's still the best description of how the complex adaptive system of our economy works.


You're probably reading this on junk. And I'm not talking about newsprint - industry woes aside, that's high-quality stuff. But if you're on a computer or an iPad, and you're not plugged into an Internet jack in the wall? Junk, then.



But it's not your MacBook or your tablet that's so crummy. It's the spectrum it's using.



Spectrum, in the words of FCC Chairman Julius Genachowski, is the economy's "invisible infrastructure." It's the interstate system for information that travels wirelessly. It's how you get radio in your car, service on your cellphone and satellite to your television. It's also how you get WiFi.



But not all spectrum is created equal. "Beachfront spectrum" is like a well-paved road. Lots of information can travel long distances on it without losing much data. But not all spectrum is so valuable.



In 1985, there was a slice of spectrum that was too crummy for anyone to want. It was so weak that the radiation that microwaves emit could mess with it. So the government released it to the public. As long as whatever you were doing didn't interfere with what anyone else was doing, you could build on that spectrum. That's how we got garage-door openers and cordless phones. Because the information didn't have to travel far, the junk spectrum was good enough. Later on, that same section of junk spectrum became the home for WiFi - a crucial, multibillion-dollar industry. A platform for massive technological innovation. A huge increase in quality of life.



There's a lesson in that: Spectrum is really, really important. And not always in ways that we can predict in advance. Making sure that spectrum is used well is no less important than making sure our highways are used well: If the Beltway were reserved for horses, Washington would not be a very good place to do business.



But our spectrum is not being used well. It's the classic innovator's quandary: We made good decisions many years ago, but those good decisions created powerful incumbents, and in order to make good decisions now, we must somehow unseat the incumbents.

Today, much of the best spectrum is allocated to broadcast television. Decades ago, when 90 percent of Americans received their programming this way, that made sense. Today, when fewer than 10 percent of Americans do, it doesn't.



Meanwhile, mobile broadband is quite clearly the platform of the future - or at least the near future. But we don't have nearly enough spectrum allocated for its use. Unless that changes, the technology will be unable to progress, as more advanced uses will require more bandwidth, or it will have to be rationed, perhaps through extremely high prices that make sure most people can't use it.



The FCC could just yank the spectrum from the channels and hand it to the mobile industry. But it won't. It fears lawsuits and angry calls from lawmakers. And temperamentally, Genachowski himself is a consensus-builder rather than a steamroller.



Instead, the hope is that current owners of spectrum will give it up voluntarily. In exchange, they'd get big sacks of money. If a slice of spectrum is worth billions of dollars to Verizon but only a couple of million to a few aging TV stations - TV stations that have other ways to reach most of those customers - then there should be enough money in this transaction to leave everyone happy.



At least, that's some people's hope. Some advocates want that spectrum - or at least a substantial portion of it - left unlicensed. Rather than using telecom corporations such as Verizon to buy off the current owners of the spectrum, they'd like to see the federal government take some of that spectrum back and preserve it as a public resource for the sort of innovation we can't yet imagine and that the big corporations aren't likely to pioneer - the same as happened with WiFi. But as of yet, that's not the FCC's vision for this. Officials are more worried about the mobile broadband market. They argue (accurately) that they've already made more beachfront spectrum available for unlicensed uses. And although they don't say this clearly, auctioning spectrum to large corporations gives them the money to pay off the current owners. But even so, they can't do that.



"Imagine someone was given property on Fifth Avenue 50 years ago, but they don't use it and can't sell it," says Tim Wu, a law professor at Harvard and author of "The Master Switch." That's the situation that's arisen in the spectrum universe. It's not legal for the FCC to run auctions and hand over some of the proceeds to the old owners. That means the people sitting on the spectrum have little incentive to give it up. For that to change, the FCC needs Congress to pass a law empowering it to compensate current holders of spectrum with proceeds from the sale.



One way - the slightly demagogic way - to underscore the urgency here is to invoke China: Do you think it's letting its information infrastructure stagnate because it's a bureaucratic hassle to get the permits shifted? I rather doubt it.



Of course, we don't want the Chinese system. Democracy is worth some red tape. But if we're going to keep a good political system from becoming an economic handicap, there are going to be a lot of decisions like this one that need to be made. Decisions where we know what we need to do to move the economy forward, but where it's easier to do nothing because there are powerful interests attached to old habits. The problem with having a really good 20th century, as America did, is that you've built up a lot of infrastructure and made a lot of decisions that benefit the industries and innovators of the 20th century. But now we're in the 21st century, and junk won't cut it anymore.



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PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

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Arizona Shooting <b>News</b> (LIVE UPDATES)

PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

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TaxProf Blog: 2011 Tax <b>News</b>

TaxProf Blog provides resources, news, and information for law school tax professors. It is not affiliated with Auto Didactix LLC's TaxProf, a software-based tutorial for law students in the federal income tax course. ...

Arizona Shooting <b>News</b> (LIVE UPDATES)

PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

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TaxProf Blog: 2011 Tax <b>News</b>

TaxProf Blog provides resources, news, and information for law school tax professors. It is not affiliated with Auto Didactix LLC's TaxProf, a software-based tutorial for law students in the federal income tax course. ...

Arizona Shooting <b>News</b> (LIVE UPDATES)

PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

Glee <b>News</b>! More Gwyneth, Cheno, AND GaGa For Season 2 <b>...</b>

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TaxProf Blog: 2011 Tax <b>News</b>

TaxProf Blog provides resources, news, and information for law school tax professors. It is not affiliated with Auto Didactix LLC's TaxProf, a software-based tutorial for law students in the federal income tax course. ...

Arizona Shooting <b>News</b> (LIVE UPDATES)

PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

Glee <b>News</b>! More Gwyneth, Cheno, AND GaGa For Season 2 <b>...</b>

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TaxProf Blog: 2011 Tax <b>News</b>

TaxProf Blog provides resources, news, and information for law school tax professors. It is not affiliated with Auto Didactix LLC's TaxProf, a software-based tutorial for law students in the federal income tax course. ...

Arizona Shooting <b>News</b> (LIVE UPDATES)

PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

Glee <b>News</b>! More Gwyneth, Cheno, AND GaGa For Season 2 <b>...</b>

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bench craft company reviews bench craft company reviews

TaxProf Blog: 2011 Tax <b>News</b>

TaxProf Blog provides resources, news, and information for law school tax professors. It is not affiliated with Auto Didactix LLC's TaxProf, a software-based tutorial for law students in the federal income tax course. ...

Arizona Shooting <b>News</b> (LIVE UPDATES)

PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

Glee <b>News</b>! More Gwyneth, Cheno, AND GaGa For Season 2 <b>...</b>

Big news, Gleeks! (And possible spoilers!) The second half of Glee´s Season 2 sounds amazing!! Gwyneth Paltrow will be reprising her role as Holly Holliday for TWO episodes and sources say,...


bench craft company reviews bench craft company reviews

TaxProf Blog: 2011 Tax <b>News</b>

TaxProf Blog provides resources, news, and information for law school tax professors. It is not affiliated with Auto Didactix LLC's TaxProf, a software-based tutorial for law students in the federal income tax course. ...

Arizona Shooting <b>News</b> (LIVE UPDATES)

PHOENIX -- A 22-year-old man described as a social outcast with wild beliefs steeped in mistrust faces a federal court hearing on charges he tried to assassinate Rep. Gabrielle Giffords in a Tucson shooting rampage that left six people ...

Glee <b>News</b>! More Gwyneth, Cheno, AND GaGa For Season 2 <b>...</b>

Big news, Gleeks! (And possible spoilers!) The second half of Glee´s Season 2 sounds amazing!! Gwyneth Paltrow will be reprising her role as Holly Holliday for TWO episodes and sources say,...

Friday, January 7, 2011

internet marketing

Thanks God we are done with celebrating and can start working! Here’s one essential checklist for you to start:


1. Acknowledge Your Biggest Fans


Do you have fans that re-tweet your posts, email your articles to friends, and send new business your way? What have you done for them? Have you at least taken the time to thank them?


You should always monitor your brand, your website link and your own name (I use SocialMention). Every time someone says something nice about you, you should thank them. If you can do something else in return, by all means do.


2. Understand the Golden Rule of Blogging


Most blogs don’t appeal to the audience they’re writing for. The writing may be good, but the topics aren’t. Let’s say you sell furniture. Your blog shouldn’t be about your specials, the new employee you hired or about your vacation to Hawaii. Your blog should be about furniture.


Always ask yourself this question: who am I writing for? What kind of content do they want? It doesn’t matter if you don’t offer all the services you write about. For example, I own an Internet marketing agency and my audience is business owners. But, I don’t only write about online marketing; I write about topics that are of interest to business owners, such as lowering costs, motivating employees and off-line marketing.


Find out what your audience wants and give it to them.


3. Use Decoy Offers


Have you ever wondered why some stores sell an item for $100 and in the price tags says “Was $200″? It makes the current price look a lot better. Some people might think $100 is a lot of money for that item, but hey, it was $200, so you’re getting a great deal, right? Well, believe it or not, it works. This is because everything is either a great deal or an awful deal based on what you compare it with.


Psychologists call this “the principle of contrast.”  How can you use this to your benefit? My favorite way is to present two or more offers. One will be your current offer and then you’ll add some decoy offers. The decoy offers will be really bad deals, but they’ll make your main offer look great. For example, you can sell one can of your product at $19 and three cans at $25 with free shipping and feature this last offer as the weekly special. Try it; it works like a charm and there’s nothing unethical about it. You’ll keep your main offer and all you’re doing is making it look better by adding some not-so-attractive offers.



4. Write Your Marketing Copy First and Develop Your Product Around It


I’ve found this tactic to be extremely effective. Instead of creating a product and then writing the marketing message, I like writing the copy first because by trying to sell it with words, I get a much better understanding of what the audience really wants and I can give them that product or service.


5. People Buy from People, Not Companies


Your customers might have known your company first, but they bought from you because they liked you or the salesperson they dealt with. This is especially true in B2B. The takeaway here is: do a good job explaining how your company can help your clients but do an even better job connecting with your prospects at a personal level.




Yesterday, Dawn announced she’d be moving on from Outspoken Media. It was hard to see in print, but Dawn stuck with us through an incredibly exhausting year and earned a spot in this family regardless of where her career takes her. We thank her for everything she brought to Outspoken, all the long hours and the work ethic that never ceased to impress. She’ll be missed.


With Dawn’s departure there were questions raised, especially since her announcement follows on the heels of Rae stepping down as CEO.  Over the past two years Outspoken Media has experienced a tremendous amount of growth. That growth came in many shapes and sizes, and with the hard work and trust of many individuals. It has been exhausting, difficult, scary and, at times, absolutely insane. It’s also been one of the most rewarding experiences of my life to date.



As the company grew on performance reports and ledgers, Lisa and I have grown as individuals. Did we do it without any bumps along the way? No. Did we do it without any help? No. But did we do it with a fire in our bellies to keep Outspoken Media our number one priority no matter how often our significant others, family and friends asked us to please shut the computer down? Yes. Business isn’t always fun, but the challenges make us better professionals and, I would like to think, people.


I am proud of what Outspoken Media has accomplished as a brand, a business and a service provider. It’s our baby and to the answer your questions – yes, we’re here to stay. We may not have the same names as when we began, but like any new business, if we cannot overcome inevitable obstacles gracefully and quickly, we didn’t have much going for us to begin with.


We’ve built something special and we will continue to grow this business in the New Year with the help of our team and clients.  Now also seems like an appropriate time to welcome in two new faces to Outspoken Media. Well, at least new to you. They’ve actually been part of our family for a while now. They’re two women who joined our team and showed us how important team is to business. They complete us and in 2011 will be the other half of Outspoken Media.


Sabre Angelique Sarnataro

Internet Marketing Specialist


Sabre serves as one of our Internet marketing specialists and came to Outspoken with a strong background in traditional marketing. She’s worked in promotions, broadcast advertising and print marketing, also delving into freelance web design/development and social media consulting. She has the core belief that every person should print the definition of “honest” to their mirror, not only to remind them of its varied meanings, but to inject it into their everyday lives. She believes a good marketing approach will always include passion, personality and honesty.


Clients will love her because she attacks their projects with passion, creativity and a unique voice. We love her because she’s a tough Italian, outspoken, and has no shame when it comes to the amount of frosting one requires to assemble a gingerbread house [still a sore subject around the office]. She’s also slowly working to increase Lisa’s pop culture knowledge, which we all really appreciate. Her knowledge, her fire and her spunk make her a perfect complement to Outspoken.


Michelle Lyttle Lowery

Senior Content Manager


After serving time in both the United States Air Force as a cryptologic linguist (no, seriously) and Corporate America, Michelle serendipitously fell into Web writing, and hasn’t looked back since. For more than 20 years, Michelle parlayed her love of language into successful writing and editing pursuits. A self-described word nerd, she loves reading and books, and thinks grammar and etymology are fun. She speaks Spanish and Russian conversationally, and could probably get around Paris and Berlin without too much trouble. Since September 2008, she’s been honing her skills as a Web writer and editor, and learning the art and science of SEO, and Internet marketing.


Clients will love Michelle because her uncompromising personal expectations, honest writing, and versatile style and voice. We love Michelle for her excitement, her desire to dig in and get her hands dirty, and for occasionally sending emails so amazing they make us giggle and/or cry. Michelle currently resides in South Carolina so, sadly, she’s not in the office with Lisa, Sabre and myself. But that doesn’t stop us from bugging her via video Skype chats.


Just like any new company, this past year has been a lesson in smart hiring as we opened up our new Troy, NY office.  However, with the addition of Michelle and Sabre, we’re confident we got it right.


To date we’ve been mostly a virtual shop with Lisa and myself working out of our apartments for the better part of the past two years (wee, no pants Friday!). It worked well when it was just us, but as the team grew we saw the effect that working virtually had on morale. As a result, we’ll only be considering candidates in upstate New York for (most) future positions. Yes, Michelle telecommutes, but she’s an exception due to her level of awesomeness and how well she vibes with the team. There’s something to be said for working in an office together with group coffee runs, late night client deadlines and maps for industry domination in 2011.


With that, we hope you’ll join us in welcoming Michelle and Sabre to the team. We think you’ll agree, they live up to the Outspoken Media legacy.   We also want to thank the community for their support.  The messages Lisa and I have received over the past few weeks have been nothing short of amazing.  Thank you.



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<b>News</b> Happening Now - KRQE

(KRQE NEWS 13) - As of 7:12 a.m. - The nation's unemployment rate dropped to 9.4 percent last month , its lowest level in 19 months. That was because more people found jobs, but also because some people gave up on their job searches. ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

&#39;Breaking Dawn&#39; <b>News</b>: Producer Explains How They Plan to Tackle <b>...</b>

'Vampires doing kicks.' 'Soft porn.' 'A crime against our audience.' 'Newlywed tension.' Fear not, Twi-hards, your beloved movie franchise will not.


Thursday, January 6, 2011

Making Money Through

I recently watched the movie Exit Through the Gift Shop from well-known artist Banksy. I got a kick out of this film for multiple reasons having liked Banksy's artwork for years now.


What most amused me though is how well it goes about making you question what celebrity is and how much you can achieve by becoming famous. The key point for me is questioning whether you really need to be creative and innovative above and beyond being famous.


Then Mike Butcher over at Techcrunch went and posted something this morning about startup teams trumping celebrity tech entrepreneurs. In summary, he too is making the point that execution far outweighs celebrity.


Basically, what I'm getting at, is all the parallels you're starting to see between the startup world and the movie business. I am definitely not an expert on the movie business and can only imagine what it's truly like from afar. Yet, we've all seen enough of it to realize a bit how things work in Hollywood. You basically have a couple large companies or studios as they're usually called. There you have management at the top who are the power-brokers in the industry. They back films which are used as vehicles to market actors who either succeed or not. If they do succeed, they are cast in further films and a ton of marketing is thrown at these films, regardless of whether these actors have talent or not.


Ultimately, the goal is to make as much money as possible and if you're the one making all this money, keep other people out so you can continue to make as much money as possible. Sure, there are some stand-out actors, managers and studios who go against the grain but basically it's an industry optimized to make money. Simplified by me immensely but I believe you understand what I am saying. 


Now let's switch over to the startup world. It's no longer Hollywood and we're now a bit north in Silicon Valley. You have a couple firms who call all the shots and are known as Tier 1 VC's (with some major players like Google, Apple, and Facebook thrown in for good measure).


These VC's fund firms instead of films run by entrepreneurs instead of actors. Some of these entrepreneurs are successful and some are not. Those who are get funded further by these Tier 1 firms. Lots of companies are started and sold since these power brokers in the Valley sit on each other's boards and pass deals back and forth. The power brokers continue to make money and those entrepreneurs who don't lead to successful exits get weeded out (where's the reality TV version of "out to pasture" for entrepreneurs?)


Ultimately, as in the movie business, you make as much money as possible and keep out the riff-raff who would keep you from making tons of money as long as possible. 


Now don't get me wrong. I am in no way arguing about whether the movie or startup business is right or wrong or skewed in someone's favor or not. I'm also probably simplifying it too much as well. But the point I am making is that we are in a world where it's about making money. Sure, you can get your touchy-feely on and say you're changing the world but ultimately you wouldn't "work" if it wasn't about making some money.


Hence, my advice to any entrepreneur is to take advantage of whatever you have if you ultimately want to be successful. If you are naturally good looking, get your face out there. Be on TV and in the press. If it helps you make money, go for it.


At the same time, if media attention doesn't help you make more money, don't focus on it. Get your pretty head down to business and execute like hell to innovate, optimize and sell your product. Or have the best of both worlds. Be a CEO focussed on getting your brand or product out there and have a number two (great blog post by Ben Horowitz) who takes care of business. What you need to focus on is making money and being the scrappy entrepreneur that you are, you'll optimize wherever you can to achieve your goal. 


In the end it's never about who was most popular that determines success. Just think back to all those football players and cheerleaders in high school. (I've seen some of them from my high school....thank you Facebook.....and had a good laugh!) So often there are people you never hear about making tons of cash since they don't need to focus on media.


On the other hand, if Twitter/Foursquare/Zynga/Groupon hadn't received so much media attention, you think they'd be where they are now? I highly doubt it and I guarantee you that they had a clear strategy in place to use media (and position their founders) from the start. Hence, don't waste time focussed on the wrong things. If you're a celebrity entrepreneur who's counting his millions hats off to you. If you've become a media darling and are broke, well tough luck kid. Try something new. 


By the way, here's what Exit Through the Gift Shop is about cut and pasted from Wikipedia. Think what you will about whether it's a real story or not but reast assured the dollars earned by "Mr Brainwash" were real!!


Exit Through the Gift Shop: A Banksy Film is a Gonzo Documentary which tells the story of Thierry Guetta, a French immigrant in Los Angeles, and his obsession with street art. It is presented as a documentary, but reviewers have questioned its factuality. The film charts Guetta's constant documenting of his every moment on film, to his chance contact with his cousin, the artist Invader, and his documenting of a host of street artists with focus on Shepard Fairey, and also Banksy though the latter's face is never shown, and his voice is distorted to preserve his anonymity


 




Two years into the Obama presidency and the economic data is still looking grim. Don't be fooled by the gyrations of the stock market, where optimism is mostly a reflection of the ability of financial corporations -- thanks to massive government largesse -- to survive the mess they created. The basics are dismal: unemployment is unacceptably high, the December consumer confidence index is down, and housing prices have fallen for four months in a row. The number of Americans living in poverty has never been higher, and a majority in a Washington Post poll said they were worried about making their next mortgage or rent payment.



In a parallel universe lives Peter Orszag, President Barack Obama's former budget director and key adviser, who even faster than his mentor, Robert Rubin, has passed through that revolving platinum door linking the White House with Wall Street. The goal is to use your government position to advance the interests of your future employer, and Orszag and Rubin's actions in the government and then at Citigroup provide stunning examples of the synergy between big government and high finance.



As Bill Clinton's treasury secretary, Rubin presided over the dismantling of Glass-Steagall, the New Deal legislation that would have prohibited the creation of the too-big-to-fail Citigroup. He was rewarded with a $15-million-a-year job at Citigroup, where he became a leader in the bank's aggressive move into high-risk ventures. An SEC report in September claimed that Rubin as Citigroup chairman was aware that the bank failed to disclose $40 billion it held in subprime mortgages before the collapse.



During those years at Citigroup, Rubin financed the Brookings Institution's Hamilton Project, an economic policy program, and named Orszag, a Clinton economic adviser, as its director. The Hamilton Project continued to celebrate Rubin's deregulation philosophy up to the point of utter embarrassment. Clearly, Orszag is not easily embarrassed, for upon taking his new job recently he boasted "I am pleased to be joining Citi, with its unmatched global platform and dedication to providing clients with service and advice."



The most damning comment on this corrupt syndrome was offered by former Citigroup co-chief executive John Reed, who had worked with Rubin to get Glass-Steagall reversed and now is a sharp critic of the result. "We continue to listen to the same people whose errors in judgment were central to the problem," Reed told Bloomberg News. "I'm astounded because we basically dropped the world's biggest economy because of an error in bank management." Reed estimated that the financial deregulation proposals contained in the Dodd-Frank bill and other reforms of the Obama administration represent only 25 percent of the change needed.



The failure to provide serious regulation of the financial industry to avoid future downturns is documented in devastating detail in that Dec. 28 Bloomberg report, written by Christine Harper:

"The U.S. government, promising to make the system safer, buckled under many of the financial industry's protests. Lawmakers spurned changes that would wall off deposit-taking banks from riskier trading. They declined to limit the size of lenders or ban any form of derivatives."



The reason for that failure is obvious from the president's choice of advisers featuring Rubin acolytes from the Clinton years. Harper writes: "While Obama vowed to change the system, he filled his economic team with people who helped create it," referring to, among others, Timothy F. Geithner, who had gone from the Clinton Treasury Department to head the New York Fed, where he presided over the salvaging of Citigroup and AIG. As Obama's treasury secretary he was quick to appoint a Goldman Sachs lobbyist as his chief of staff. Geithner's subservience to Wall Street was reinforced by White House top economic adviser Lawrence Summers, Rubin's deputy and then replacement in the Clinton administration who pushed through the repeal of Glass Steagall and fought against the regulation of derivatives.



And with the decisive assistance from both a Republican and Democratic president, all has worked out just as planned for the banks. Harper reports: "The last two years have been the best ever for combined investment-banking and trading revenue at Bank of America Corp., JPMorgan Chase & Co., Citigroup, Goldman Sachs Group Inc., and Morgan Stanley, according to data compiled by Bloomberg."



It's all wonderfully bipartisan. Recently it was announced that Carlos Gutierrez, commerce secretary under George W. Bush, had been named to a high position at Citigroup. For President Obama, there's no cause for worry about the loss of indispensable talent from his administration. Orszag's replacement as head of the Office of Management and Budget, Jacob J. Lew, was both a member of Rubin's Hamilton Project and a former Citigroup executive -- thus insuring that government of the banks, by the banks, for the banks shall not perish from the earth.













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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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surface encounters

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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surface encounters noblesville

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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surface encounters macomb

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


surface encounters macomb
surface encounters noblesville

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


surface encounters macomb
surface encounters rock tops

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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surface encounters michigan

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


surface encounters michigan
surface encounters

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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surface encounters michigan

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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surface encounters

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


surface encounters michigan
surface encounters macomb mi

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


surface encounters
surface encounters michigan

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


surface encounters macomb
surface encounters macomb mi

Olympus E-PL2 announced and previewed: Digital Photography Review

Olympus E-PL2 announced and previewed: Pre-CES 2011: Olympus has announced the Micro Four Thirds PEN E-PL2. Sitting below the E-P2 in the company's PEN lineup, the E-PL2 boasts the same 12Mp sensor but adds a raft of improvements, ...

Google <b>News</b> et Al: More Popular <b>News</b> Source than TV | Search <b>...</b>

Where do you get your news? Certainly, newspapers have faded out as a top resource. However, if you answered from TV news programs, you're part of a group.

Auto <b>News</b> From the Consumer Electronics Show - NYTimes.com

General Motors says it will begin installing cordless charging capabilities in its cars next year.


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Wednesday, January 5, 2011

Making Money on the Internet


The last time she hooked up, she said, it was because “his personality put me at ease. He was straight to the point. He asked me the same questions I was asking him.” Plus, she liked that his real name matched his email address. From there, she was able to find his Facebook page, with numerous photographs. When Ashley (not her real name) finally had her rendezvous, she took down his license plate number and texted it to herself on a second cellphone, which she’d left on her kitchen table along with a note for friends and family, just in case she didn’t return. And then she collected her $500 an hour.


Welcome to prostitution in the Internet era.


Fifteen years ago, it was hard to find hookers on the Web. Now they are all over the place. The Internet has given rise to a new generation of sex workers who have more autonomy than ever before, and by and large enjoy a level of safety not shared by their street-walking sisters. Nonetheless, Internet prostitution is a risky business, and those hazards were underscored this month when the bodies of four women were found decomposing on the side of the road near Jones Beach on Long Island. Attention quickly turned to two missing call girls who’d been using Craigslist as their primary means of making connections. It turned out that neither woman was among the victims, but the grisly discovery put an unwanted spotlight back on Craigslist, which in September took down its U.S. erotic-services directory under pressure from law enforcement and human-rights groups. Last week, it pulled its worldwide adult-services ads. (Though Craigslist has managed to get most sex solicitation off its site, it hasn’t completely succeeded, as Ashley can tell you.)


David Henry Sterry has numerous stories about how the lives of prostitutes have changed in the past decade. Last year, he edited Hos, Hookers, Call Girls, and Rent Boys: Prostitutes Writing on Life, Love, Work, Sex, and Money, an anthology that received a stamp of approval from The New York Times. He’s also a former sex worker himself, a rare example of a man who earned his living pleasing older women. (The only common thread connecting his clients, he said, was that they all had money and “most felt powerless because they were housewives, bored, and rich.”)


One of the women who appeared in his book called herself Kat, worked on Craigslist, and had an elaborate screening process in which she would force potential johns to drive up to the location of the assignations, get out of their cars, and stand there while she examined them from a nearby window with a pair of binoculars. Kat refused to talk to anyone with a blocked number. She also chose not to text. If you sent her a photo of your genitalia, a common mistake among potential johns, you were out of contention. “She had developed what she called a ‘hooker’s radar,’” Sterry said. “The tone of the guy’s voice, his walk, she had learned how to instantly size someone up. And if the guy looked sketchy or too much like a toad, she would stop returning his phone calls.”


“People who think they’re going to eliminate prostitution or violence in prostitution by shutting down Craigslist are wildly deluded,” said David Henry Sterry.








Another Internet-era phenomenon that’s friendly to business and helps boost security for prostitutes and johns alike is “the mixer.” This is a cocktail party-like event at which “hobbyists”—the current euphemism of choice for high-spending porn aficionados obsessed with bonking their favorite screen stars—get to meet potential dates. No sex typically takes place on site, explained Daily Beast contributor Richard Abowitz, a chronicler of life in Las Vegas, where the parties frequently occur. “It’s more like a job fair,” he said.










California’s SB 1411, which adds a layer of criminal and civil penalties for certain online impersonations, goes into effect starting today. The consequences include a fine of up to $1,000, and/ or up to a year in jail. So don’t go and do something crazy like impersonate Google CEO Eric Schmidt on Facebook. There may be consequences.


The full text and a summary of the bill are below. There’s a good overview and analysis of it as well, on ZDNet. The state has created a new crime, and a new section is being added to the penal code.


There has to be intent to harm, intimidate, threaten, or defraud another person – not necessarily the person you are impersonating. Free speech issues, including satire and parody, aren’t addressed in the text of the bill. The courts will likely sort it out. Hopefully without my direct participation.


SB 1411, Simitian. Impersonation: Internet.

Existing law makes it a crime to falsely impersonate another in

either his or her private or official capacity, as specified.

Existing law also makes it a crime to knowingly access and, without

permission, alter, damage, delete, destroy, or otherwise use any

data, computer, computer system, or computer network in order to

devise or execute any scheme or artifice to defraud, deceive, or

extort, or wrongfully control or obtain money, property, or data. For

a violation thereof, in addition to specified criminal penalties,

existing law authorizes an aggrieved party to bring a civil action

against the violator, as specified.

This bill would provide that any person who knowingly and without

consent credibly impersonates another actual person through or on an

Internet Web site or by other electronic means, as specified, for

purposes of harming, intimidating, threatening, or defrauding another

person is guilty of a misdemeanor. The bill would, in addition to

the specified criminal penalties, authorize a person who suffers

damage or loss to bring a civil action against any person who

violates that provision, as specified. Because the bill would create

a new crime, the bill would impose a state-mandated local program.

The California Constitution requires the state to reimburse local

agencies and school districts for certain costs mandated by the

state. Statutory provisions establish procedures for making that

reimbursement.

This bill would provide that no reimbursement is required by this

act for a specified reason.


THE PEOPLE OF THE STATE OF CALIFORNIA DO ENACT AS FOLLOWS:


SECTION 1. Section 528.5 is added to the Penal Code, to read:

528.5. (a) Notwithstanding any other provision of law, any person

who knowingly and without consent credibly impersonates another

actual person through or on an Internet Web site or by other

electronic means for purposes of harming, intimidating, threatening,

or defrauding another person is guilty of a public offense punishable

pursuant to subdivision (d).

(b) For purposes of this section, an impersonation is credible if

another person would reasonably believe, or did reasonably believe,

that the defendant was or is the person who was impersonated.

(c) For purposes of this section, “electronic means” shall include

opening an e-mail account or an account or profile on a social

networking Internet Web site in another person’s name.

(d) A violation of subdivision (a) is punishable by a fine not

exceeding one thousand dollars ($1,000), or by imprisonment in a

county jail not exceeding one year, or by both that fine and

imprisonment.

(e) In addition to any other civil remedy available, a person who

suffers damage or loss by reason of a violation of subdivision (a)

may bring a civil action against the violator for compensatory

damages and injunctive relief or other equitable relief pursuant to

paragraphs (1), (2), (4), and (5) of subdivision (e) and subdivision

(g) of Section 502.

(f) This section shall not preclude prosecution under any other

law.

SEC. 2. No reimbursement is required by this act pursuant to

Section 6 of Article XIII B of the California Constitution because

the only costs that may be incurred by a local agency or school

district will be incurred because this act creates a new crime or

infraction, eliminates a crime or infraction, or changes the penalty

for a crime or infraction, within the meaning of Section 17556 of the

Government Code, or changes the definition of a crime within the

meaning of Section 6 of Article XIII B of the California

Constitution.




online reputation management requirements

Pink Floyd Re-Signs With EMI: Good <b>News</b> for the Band or the Label?

Progressive rock legends Pink Floyd have re-signed with their longtime record label EMI.

Social <b>News</b> Site Reddit Reports 200%+ Growth in 2010

Social news site Reddit posted year-end numbers this afternoon including January and December page view stats that climbed from 250 million pageviews to more than 3X that number, ...

Fujifilm unveils Finepix HS20 EXR advanced superzoom: Digital <b>...</b>

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Tuesday, January 4, 2011

Affiliate Making Money

Every day, more and more people go online to find a way to make money. Here are some ways you can exploit the power of the Internet.


Sign in with eBay – Despite the downturn in the economy, people are always very nice to the U.S. dollar on eBay. All you need do is to set up an account with them and with PayPal and both are free. Once you have done this take some time to gather all the things you already have, and no longer want or need, and begin to list them on eBay. Be sure to take good pictures and descriptions of your articles are great. Thereby significantly increasing your sales.


Learn Affiliate Marketing – Affiliate marketing is big and growing fast now. If you do not know anything about this strange way to make money, takes time to learn all this. Affiliate marketing is basically when a person is committed to promoting company products and / or services. For each sale generated from that person to receive the commission. There are many people making full time income and just affiliate marketing. Sounds crazy right? Well, actually there are millions of people around the world who earn their living in earnest with the powerful method of affiliate marketing. Could be one of them?






or if you aim big you can even advertise with Google Adwords and pay only if someone clicks your add:http://google.com/adwords4. Consider me your real business friend and start your first link exchange with my blog: ad my link to your blog or website and I shell do the same adding your link over here on  http://realbucksonline.blogspot.com/ Also consider that I will post a new method of making real bucks online every week so stay connected here via bookmark or RSS feed. 
 Ok: I am just a average guy like you, who aims to make a real buck on the net.
Now let*s face it: it is hard enough to put cents on cents in a few ptc sites and expect to earn a decent living by that. Plus that all this so called business to be payed to click it*s like rolling the dice: you*re never sure finally you get the money. So what*s the catch with this game?
The most important thing in it is to get referrals : directly or rented ones. And the second important thing is to relay on the most trusted and stable sites. This is like betting on the most probable winner with a Team of Betters behind you.
Now,the first rule in business is to MEAN it. Not necessarily to be mean but to be serious about it. So if you think to make a living online you must be serious, hard working and learn it every step of the way. By all means you will get to SUCCEED IN TIME. With the second important thing, related to paying and stable sites you can get help from average experience or custom search on the net for top paying sites on Google. The really heavy duty thing is to build a Team of Referrals. According to this, the most affordable approach is to rent them with the amount of money you already earned on a site. The difficult part is to convince a direct referral to join in your   downline and be active on every day. This is like direct-sales in the real world: 50% chances (or less) to make them buy something which is more a game than a business. The rest of 50% is advertising or make believe (super-fantasizing) that something is useful and generates a sort of monthly real income. This fantasies go from promises of other great deals to even promises of 10(ten!) dollars per click:) And believe me, there are sites which ”offer” more than that, even the moon from the sky, just to get you join their scam. There are two kind of experiences related to this ”make believes”: one is to be a realistic guy by nature and the second is to try things until they prove lies. Everyone is preferring the first category except the advertisers, who are preferring the second one. Well, if you want to really be in the first category, and play this ptc game, you have to discern between a real buck and a promised one, in Neverland. You may say that each and every dime is just a promise in the ptc virtual world, until that dime profs it*s real in your pocket. It*s true but that does not mean you stop discerning reality from dreams. You must keep your goal to make real money online, gather experience and build a system that really works keeping you satisfied with your decent earnings and little, indecent losses.  
That is why I thought of a system for everyone to get referrals. Scroll down and find out how much you will pay for it!
(just kidding Stay tuned on this site and you will found it soon. Have a winning day everyone! 







robert shumake

John Roberts switches to FOX <b>News</b> | Inside TV | EW.com

John Roberts, the veteran newsman who co-hosted CNN's American Morning for three years, is joining the competition. “We are excited to welcome Jo...

Fox <b>News</b> Fails | worldwide hippies

The people over at Fox News have caused many laughs, cries and broken television screens in 2010 and usually in that order. The network has created so many blunders and mistakes that its mere existence as a news agency is in of itself ...

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake detroit

John Roberts switches to FOX <b>News</b> | Inside TV | EW.com

John Roberts, the veteran newsman who co-hosted CNN's American Morning for three years, is joining the competition. “We are excited to welcome Jo...

Fox <b>News</b> Fails | worldwide hippies

The people over at Fox News have caused many laughs, cries and broken television screens in 2010 and usually in that order. The network has created so many blunders and mistakes that its mere existence as a news agency is in of itself ...

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

Every day, more and more people go online to find a way to make money. Here are some ways you can exploit the power of the Internet.


Sign in with eBay – Despite the downturn in the economy, people are always very nice to the U.S. dollar on eBay. All you need do is to set up an account with them and with PayPal and both are free. Once you have done this take some time to gather all the things you already have, and no longer want or need, and begin to list them on eBay. Be sure to take good pictures and descriptions of your articles are great. Thereby significantly increasing your sales.


Learn Affiliate Marketing – Affiliate marketing is big and growing fast now. If you do not know anything about this strange way to make money, takes time to learn all this. Affiliate marketing is basically when a person is committed to promoting company products and / or services. For each sale generated from that person to receive the commission. There are many people making full time income and just affiliate marketing. Sounds crazy right? Well, actually there are millions of people around the world who earn their living in earnest with the powerful method of affiliate marketing. Could be one of them?






or if you aim big you can even advertise with Google Adwords and pay only if someone clicks your add:http://google.com/adwords4. Consider me your real business friend and start your first link exchange with my blog: ad my link to your blog or website and I shell do the same adding your link over here on  http://realbucksonline.blogspot.com/ Also consider that I will post a new method of making real bucks online every week so stay connected here via bookmark or RSS feed. 
 Ok: I am just a average guy like you, who aims to make a real buck on the net.
Now let*s face it: it is hard enough to put cents on cents in a few ptc sites and expect to earn a decent living by that. Plus that all this so called business to be payed to click it*s like rolling the dice: you*re never sure finally you get the money. So what*s the catch with this game?
The most important thing in it is to get referrals : directly or rented ones. And the second important thing is to relay on the most trusted and stable sites. This is like betting on the most probable winner with a Team of Betters behind you.
Now,the first rule in business is to MEAN it. Not necessarily to be mean but to be serious about it. So if you think to make a living online you must be serious, hard working and learn it every step of the way. By all means you will get to SUCCEED IN TIME. With the second important thing, related to paying and stable sites you can get help from average experience or custom search on the net for top paying sites on Google. The really heavy duty thing is to build a Team of Referrals. According to this, the most affordable approach is to rent them with the amount of money you already earned on a site. The difficult part is to convince a direct referral to join in your   downline and be active on every day. This is like direct-sales in the real world: 50% chances (or less) to make them buy something which is more a game than a business. The rest of 50% is advertising or make believe (super-fantasizing) that something is useful and generates a sort of monthly real income. This fantasies go from promises of other great deals to even promises of 10(ten!) dollars per click:) And believe me, there are sites which ”offer” more than that, even the moon from the sky, just to get you join their scam. There are two kind of experiences related to this ”make believes”: one is to be a realistic guy by nature and the second is to try things until they prove lies. Everyone is preferring the first category except the advertisers, who are preferring the second one. Well, if you want to really be in the first category, and play this ptc game, you have to discern between a real buck and a promised one, in Neverland. You may say that each and every dime is just a promise in the ptc virtual world, until that dime profs it*s real in your pocket. It*s true but that does not mean you stop discerning reality from dreams. You must keep your goal to make real money online, gather experience and build a system that really works keeping you satisfied with your decent earnings and little, indecent losses.  
That is why I thought of a system for everyone to get referrals. Scroll down and find out how much you will pay for it!
(just kidding Stay tuned on this site and you will found it soon. Have a winning day everyone! 







robert shumake

Baltimore Audio Tours - Make Money As An Affiliate by Joel Mark Witt


robert shumake

John Roberts switches to FOX <b>News</b> | Inside TV | EW.com

John Roberts, the veteran newsman who co-hosted CNN's American Morning for three years, is joining the competition. “We are excited to welcome Jo...

Fox <b>News</b> Fails | worldwide hippies

The people over at Fox News have caused many laughs, cries and broken television screens in 2010 and usually in that order. The network has created so many blunders and mistakes that its mere existence as a news agency is in of itself ...

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

John Roberts switches to FOX <b>News</b> | Inside TV | EW.com

John Roberts, the veteran newsman who co-hosted CNN's American Morning for three years, is joining the competition. “We are excited to welcome Jo...

Fox <b>News</b> Fails | worldwide hippies

The people over at Fox News have caused many laughs, cries and broken television screens in 2010 and usually in that order. The network has created so many blunders and mistakes that its mere existence as a news agency is in of itself ...

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

What is Squidoo and how can it help you make money on the Internet? If you have been on the Internet for any period of time during the last few years you probably know about blogging. Squidoo can be likened to your own personal blog with a dose of something extra. Using Squidoo is very easy and quick to use. It is a social site that you can use for free to get your message out to the world without having to know anything about building websites. You can use the lenses that you build to socialize and send your message to the Internet. You can also use Squidoo lenses to help you make money and get visitors to your website.

Squidoo could be described as being a My Space for people past their teen years. Adults are using Squidoo as their own personal portal on the web. Some folks use this site for personal and informational uses. Others use this site as an extension of their business presence. One benefit for Internet marketing users is that Google sends its search spiders to Squidoo frequently. If you are just getting started with a website Squidoo can help send visitors that you ordinarily wouldn't get. You can put in a quick few paragraphs about your site and use a hyperlink (link) back to your website. Theoretically, you don't need a website. Just use Squidoo.

Obviously, Squidoo has a profit motive in mind for offering people a free Web presence. Each little Web space(lens) that you get from Squidoo will feature advertisements that may be of interest to people looking at your particular Squidoo topic. These small sites are called Lenses. A squid has a large pair of eyes. So let's just assume that is why Squidoo uses the term Lenses to describe these web spaces. You look through a lens. No matter, it's free and free is terrific these days.

So how could you use a Squidoo lens in your Internet marketing efforts? If you are at all familiar with article marketing then you know that people use this strategy to make money. You promote an affiliate product like an e-book or physical product like automobile tires. You write a small article of interest and insert specific keywords that perspective buyers might search for on the Internet search engines. By using specific keywords in you're article, you might attract the interest of a consumer looking for such a product. The prospect visits your site or lens to get more information. Squidoo allows you to use a link that will send a customer to a sales page of the product or service that you are promoting. If someone buys you get a commission. So using Squidoo can help you sell products and make money on the Internet with little outlay.

The trend of the various e-zines that allow people to write articles for free is to ban direct links to affiliate sales pages. They have you send the article reader to a website. At present, Squidoo has no ban on linking to affiliate sales pages. Using a Squidoo lens and placing links to affiliate sites is a great free way to make some money for a person just starting out.

Not only does Squidoo give you a free place to advertise your business, but they also give you the option of sharing in some of the revenue. If you get enough visits to your particular lens, and people click on the ads you can share in the revenue. Squidoo offers people to opt in to this revenue-sharing arrangement. For getting a start to making money on the Internet a Squidoo lens is awesome. Some people are developing hundreds of lenses on various topics for free.

We have just covered just a little about the way that you can use Squidoo and combine it in your Internet money making strategy. You can find a lot more information by searching on Squidoo itself. Some of the lens-masters give tutorials to newbies on how to build moneymaking lenses. So do yourself a favor and check out how to build a lens on Squidoo.


robert shumake

John Roberts switches to FOX <b>News</b> | Inside TV | EW.com

John Roberts, the veteran newsman who co-hosted CNN's American Morning for three years, is joining the competition. “We are excited to welcome Jo...

Fox <b>News</b> Fails | worldwide hippies

The people over at Fox News have caused many laughs, cries and broken television screens in 2010 and usually in that order. The network has created so many blunders and mistakes that its mere existence as a news agency is in of itself ...

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

Baltimore Audio Tours - Make Money As An Affiliate by Joel Mark Witt


robert shumake detroit

Every day, more and more people go online to find a way to make money. Here are some ways you can exploit the power of the Internet.


Sign in with eBay – Despite the downturn in the economy, people are always very nice to the U.S. dollar on eBay. All you need do is to set up an account with them and with PayPal and both are free. Once you have done this take some time to gather all the things you already have, and no longer want or need, and begin to list them on eBay. Be sure to take good pictures and descriptions of your articles are great. Thereby significantly increasing your sales.


Learn Affiliate Marketing – Affiliate marketing is big and growing fast now. If you do not know anything about this strange way to make money, takes time to learn all this. Affiliate marketing is basically when a person is committed to promoting company products and / or services. For each sale generated from that person to receive the commission. There are many people making full time income and just affiliate marketing. Sounds crazy right? Well, actually there are millions of people around the world who earn their living in earnest with the powerful method of affiliate marketing. Could be one of them?






or if you aim big you can even advertise with Google Adwords and pay only if someone clicks your add:http://google.com/adwords4. Consider me your real business friend and start your first link exchange with my blog: ad my link to your blog or website and I shell do the same adding your link over here on  http://realbucksonline.blogspot.com/ Also consider that I will post a new method of making real bucks online every week so stay connected here via bookmark or RSS feed. 
 Ok: I am just a average guy like you, who aims to make a real buck on the net.
Now let*s face it: it is hard enough to put cents on cents in a few ptc sites and expect to earn a decent living by that. Plus that all this so called business to be payed to click it*s like rolling the dice: you*re never sure finally you get the money. So what*s the catch with this game?
The most important thing in it is to get referrals : directly or rented ones. And the second important thing is to relay on the most trusted and stable sites. This is like betting on the most probable winner with a Team of Betters behind you.
Now,the first rule in business is to MEAN it. Not necessarily to be mean but to be serious about it. So if you think to make a living online you must be serious, hard working and learn it every step of the way. By all means you will get to SUCCEED IN TIME. With the second important thing, related to paying and stable sites you can get help from average experience or custom search on the net for top paying sites on Google. The really heavy duty thing is to build a Team of Referrals. According to this, the most affordable approach is to rent them with the amount of money you already earned on a site. The difficult part is to convince a direct referral to join in your   downline and be active on every day. This is like direct-sales in the real world: 50% chances (or less) to make them buy something which is more a game than a business. The rest of 50% is advertising or make believe (super-fantasizing) that something is useful and generates a sort of monthly real income. This fantasies go from promises of other great deals to even promises of 10(ten!) dollars per click:) And believe me, there are sites which ”offer” more than that, even the moon from the sky, just to get you join their scam. There are two kind of experiences related to this ”make believes”: one is to be a realistic guy by nature and the second is to try things until they prove lies. Everyone is preferring the first category except the advertisers, who are preferring the second one. Well, if you want to really be in the first category, and play this ptc game, you have to discern between a real buck and a promised one, in Neverland. You may say that each and every dime is just a promise in the ptc virtual world, until that dime profs it*s real in your pocket. It*s true but that does not mean you stop discerning reality from dreams. You must keep your goal to make real money online, gather experience and build a system that really works keeping you satisfied with your decent earnings and little, indecent losses.  
That is why I thought of a system for everyone to get referrals. Scroll down and find out how much you will pay for it!
(just kidding Stay tuned on this site and you will found it soon. Have a winning day everyone! 







robert shumake detroit

John Roberts switches to FOX <b>News</b> | Inside TV | EW.com

John Roberts, the veteran newsman who co-hosted CNN's American Morning for three years, is joining the competition. “We are excited to welcome Jo...

Fox <b>News</b> Fails | worldwide hippies

The people over at Fox News have caused many laughs, cries and broken television screens in 2010 and usually in that order. The network has created so many blunders and mistakes that its mere existence as a news agency is in of itself ...

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake detroit

Baltimore Audio Tours - Make Money As An Affiliate by Joel Mark Witt


robert shumake